Defomicron

Software, Hardware, Silverware


“Homage”

Samsung’s new ad for the Galaxy Gear smartwatch bears resemblance to the very first iPhone ad — “Hello”. I agree 100% with what Matthew Panzarino had to say about that:

There is absolutely nothing wrong with Samsung taking inspiration from the ‘Hello’ spot. However—and this is an important note — Samsung is a company which has had a billion-dollar judgement against it for copying Apple’s work.

If I was a company which had gained a reputation for copying Apple’s work, the last thing I’d want is to have my advertising associated with anything they’d ever done.